Capillary delivery hub expansion nationwide: 1.8K onboardings and 2.5K location launches in under 2 years

The client, an online retail giant with global warehousing and logistics operations, sought a Hub-fluent sales partner able to help it meet Spain’s growing demand for rapid delivery services and new locations.

Gi BPO’s outsourced solution was a recruitment strategy tailored to the client’s operational and profile requirements, combined with national coverage.

Key Results

The Challenge

The client needed to:

• Quickly expand its delivery Hub presence around Spain
• Onboard high volumes of logistics and delivery personnel
• Secure a high-performing recruiting partner with Hub language mastery

The Solution

We implemented a customised BPO model based on three pillars:

1. Territorial presence
   – 40 branches nationwide
   – 80% of recruiters in the field
2. Recruiting capability
   – Human-resource-intensive expertise
   – 91-strong sales team including 78 recruiters plus account managers, supervisors, and data analysts
   – High team engagement and low turnover
3. Hub logistics knowhow
   – Applied knowledge of Hub target planning, station ops, volume studies, conversion, vetting, visits, launches
   – Unified, agile approach and continuous improvement

The Impact

Geographic reach

• 250K km travelled
  • 50K site visits in +2K postcodes

Rapid recruiting

• 1.8K onboardings in less than 2 years
• National coverage within 72-96hrs

Expanded Hub presence

• 10K leads signed in over 1.7K postcodes
• 2.5K launches in over 1K postcodes

Curious how Gi BPO can help scale logistics operations?